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My Personal Brand (BTE-B04)


Description
The initial focus of this course is on ideas surrounding congruence.

Subsequently the participants are helped to understand the relationship between their values and their personal brand, including a simple process for identifying some of their own core values.

Logical Levels helps the participant to examine the expression of their brand at each of the different levels, and the content dealing with Perceptual Positions allows the person to see the emerging brand from more viewpoints than just their own.
Content
  • Section 1
  • About The Presuppositions Of NLP
  • Respect The Model Of The World
  • About Saying What You Want
  • Where Are You At - Cause Or Effect?
  • All The Resources
  • About Congruence And Confusion
  • Section 2
  • What Are Values?
  • Behaviour And Identity
  • Behaviour As Information
  • Section 3
  • Introduction To Logical Levels
  • Section 4
  • About Perceptual Positions
  • Introducing The Three Perceptual Positions
  • Experiencing The Three Perceptual Positions
  • Meaning Of Communication
  • No Failure, Only Feedback
Completion rules
  • All units must be completed